Joint Venture Ideas – Business Acumen Exerpt Originally by Kevin Lam

Wednesday, April 14th, 2010 at 10:48 am

One of the quickest ways of building your customer base is to find mutually-beneficial collaborations. The key words here are’mutually-beneficial.’ Find marketers and business owners who already have giant’responsive’ contact lists and make them an offer they cannot refuse.

Many people have attempted using this strategy but have failed miserably. I should tell you why.

The issue with many folk is that they are only concentrated on what they can get out of the deal. You can never get it if that is what your focus is on.
when you are trying to form JVs, target the other party and ask yourself,’What do they need? What can I offer them that’d be valuable to them?’

Sure, you can just offer the other person a piece of the profits if they agree to commend your product/service to their list, but that’s what everyone does! And nowadays, that is not alluring enough. How is your offer unique?
Apply the USP – the’twist.’ Be unique! Create price for them! Make it worth their while. Make them an offer they cannot refuse!

When I send out an offer for a joint venture JV} I simply tell them I would like to plug their product/business/service for them and not be paid for it. Rather than receiving 40 percent commission as an affiliate I offer them to keep 70+% of the profit. All they have to do is let me use their service just once ( considering that they’re an ezine, newsletter or business with a giant opt in list ). I assure them that a singular page will be created and payments will be made right to the partner.

Think about it!

You will be giving the partner extra exposure, higher profits and security of their business. In doing so, you will be able to provide discount advertising/products/services to your members or visitors giving YOUR business more value . Because now, folks will know to come to you for discounts on products and services they need!

With this concept in mind , go out there and seek for some firms who’ve already got a big list or some high traffic.

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Original article was written by Kevin Lam from www.TexasSEO.com – Texas SEO is a Dallas-based web marketing and consulting firm specializing in SEO & SEM, PPC, copywriting, web designing and more.

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